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  • Writer's pictureBizCare Team

THE LAUNCH OF OCOP JOURNEY FILLED WITH EMOTIONS!!!

On June 14, 2024, the "OCOP Journey" program officially launched in Hanoi. This is the first television game show featuring businesses and cooperatives with OCOP (One Commune One Product) products from across the country, sharing startup stories and valuable experiences for developing regional specialty products.



Speaking at the launch ceremony, Mr. Le Ngoc Hue, Chairman of ThaiBinh Coop, Chairman of An Thai Hung Group, Founder of the program, and Head of the Organizing Committee, stated: "OCOP Journey" is implemented with the goal of helping high-quality agricultural businesses and cooperatives increase sales, update trends, and sales models in the digital age.


In Vietnam, OCOP Journey is co-implemented by ThaiBinh Coop, Bizcare, TikTok Vietnam, and VTC14.


The program is recorded and is scheduled to air on VTC14 starting from June 2024.


Contact the Gameshow Organizing Committee

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